Feb 10, 2026 | Marketing & Communications, Media & Entertainment, Reputaion Management
Media relations in India: what still works and what’s changed I remember a time when media relations meant meeting a journalist for coffee, sending a press note, and waiting a week for coverage to appear in print. Today, everything moves faster. But the fundamentals...
Dec 1, 2025 | Crisis Communication, Media & Entertainment, Reputaion Management, Thought Leadership
Crisis Communication in India: Why your Brand needs a plan before the Problem One of the toughest calls we handled came from a founder who discovered a viral Twitter thread accusing their brand of misleading advertising. They were two days away from launching a major...