Jan
20
2026
From reactive to proactive: reframing comms in legacy companies
This is a familiar turning point for legacy companies. The communication landscape has shifted, but internal systems...
Apr
01
2026
PR for B2B brands: making complex stories media worthy
PR for B2B brands needs to move beyond product specifications and into context, credibility, and consequence.
Mar
18
2026
Comms for Venture Backed Brands: Between Hype and Substance
We have worked with enough funded startups to recognise the moment when things shift. The capital is in. Expectations...
Apr
06
2026
Thought leadership in PR: why founders and CXOs should speak up
When a founder hesitates to be the face of their brand, we always ask one question.If you don’t shape the narrative,...
Jan
02
2026
Founder branding vs company branding: where to start
Founder branding and company branding work best together. In growing businesses, people often trust the founder before...
Mar
02
2026
Product launch PR: how to make noise without burning out your story
PR for product launches is not about one big moment. It is about stretching a single story across formats, timelines,...
Mar
31
2026
Not Milan. Not Paris. The next fashion power moves are happening in Jakarta, Lagos and Mumbai
For decades, fashion influence moved in one direction, from the West to everywhere else. That center of gravity is...
Mar
24
2026
Future-proofing PR: what brands should be planning for now
Future-proof PR is not just about managing launches or crises. The strongest brands build long-term momentum through...
Mar
30
2026
Luxury isn’t dying. It’s just whispering now.
Luxury has not disappeared. It has changed its tone. And the brands that understand this do not simply adjust their...
Mar
31
2026
PR and business strategy: why founders need comms at the table
The strongest brands do not treat PR as an afterthought. In high-growth companies, communication needs a seat at the...
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Should personal branding matter? why it is key for stating your value proposition
Personal branding goes a long way in...