blogs

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Diana Fernandis at Bloomingdale PR Office
Jan 04 2025

Should personal branding matter? why it is key for stating your value proposition

Personal branding goes a long way in establishing a differentiator that builds credibility and trust among your target...
Integrated digital PR campaigns: where strategy meets storytelling
Mar 29 2026

Integrated digital PR campaigns: where strategy meets storytelling

Integrated digital PR is no longer about separating PR and performance marketing. The strongest campaigns connect...
Luxury isn’t dying. It’s just whispering now.
Mar 30 2026

Luxury isn’t dying. It’s just whispering now.

Luxury has not disappeared. It has changed its tone. And the brands that understand this do not simply adjust their...
Influencer Marketing in India: Beyond Likes to Real Brand Impact
Mar 28 2026

Influencer Marketing in India: Beyond Likes to Real Brand Impact

Successful influencer marketing is not measured by likes alone. Real brand impact comes from choosing the right...
Thought leadership in PR: why founders and CXOs should speak up
Apr 06 2026

Thought leadership in PR: why founders and CXOs should speak up

When a founder hesitates to be the face of their brand, we always ask one question.If you don’t shape the narrative,...
PR for startups expanding into Southeast Asia: what really works
Apr 02 2026

PR for startups expanding into Southeast Asia: what really works

Expanding into Southeast Asia requires more than a strong product and growth plan. For startups entering new markets,...
Fashion Brands and Consumer Branding | BloomingdalePR
Jan 12 2026

From drops to depth: why fashion consumers now want meaning, not just merch

For fashion brands operating in a layered, culture rich market like India, this is not a threat. It is a creative...
Mar 18 2026

Comms for Venture Backed Brands: Between Hype and Substance

We have worked with enough funded startups to recognise the moment when things shift. The capital is in. Expectations...
PR and business strategy: why founders need comms at the table
Mar 31 2026

PR and business strategy: why founders need comms at the table

The strongest brands do not treat PR as an afterthought. In high-growth companies, communication needs a seat at the...
Not Milan. Not Paris. The next fashion power moves are happening in Jakarta, Lagos and Mumbai
Mar 31 2026

Not Milan. Not Paris. The next fashion power moves are happening in Jakarta, Lagos and Mumbai

For decades, fashion influence moved in one direction, from the West to everywhere else. That center of gravity is...

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